Knowledge Base Repository
In addition to research papers, the Design Society is developing several valuable resources for those interested in the study of design. These include a repository of PhD theses, a library of case studies and transcripts of design activities, and an archive of our newsletters. Please note that these resources are accessible exclusively to Design Society members.
THE ROLE OF CREATIVE APPROACHES AMONG SERVICE DESIGN PROJECTS
Erica Dorothy Ormsby
Type:
Year:
2018
Editor:
Elies Dekoninck, Andrew Wodehouse, Chris Snider, Georgi Georgiev, Gaetano Cascini
Author:
Series:
ICDC
Section:
CREATIVITY IN ACTION
Page(s):
191-198
ISBN:
9781912254071
Abstract:
Many current social and service challenges are so complicated, or wicked, that linear approaches do not equate in tackling them. Service design is a field of design that endeavors to innovate service interactions using a holistic, human-centred, creative approach. Service design brings people together from various backgrounds beyond design, to work collaboratively on peopleoriented projects. Internationally, service designs’ creative methods are being applied in varying corporate and social contexts from banks and restaurants to hospitals and airports. The diversity in approach to service design however means there has been no fixed set of working methods for practitioners. This paper looks to explore service design methods currently in use among the international design community and how they are being applied around the world. In particular, this paper discusses the role of creative approaches and the difficulties associated with defining those methods among complex service and social contexts.
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